Saturday, October 29, 2016

The brewery Mahou asks In Tide you to modify your logo – Merca2.0

The jokes on the social networks point to the reasons why Mahou has requested through the law firm that represents them that a dialogue to seek a resolution to change the party’s logo instrumental composed by We, UI, and Anova and in this way, "avoid the confusion".

In the written sent a letter addressed to the parliamentary group of In Tide by the law firm Smith&Associates, which was presented to the Parliament of Galicia, reference is made to the "great similarity" that exists between the logo of the one and the other.

In fact, the beer brand points out that "it is obvious the confusion that has been generated" between the two images and is offered "to collaborate with this theme" In the Tide, with the aim of be transformed the logo of the training policy.

For its part, Tide believes that there is "no need" for this change of logo since according to point "does not conflict the commercial interest of them with the our in no time". Representatives of this party, in statements to the Spanish media claim that has transferred the request to the coordinator of the parliamentary group for a decision to be taken, but everything indicates that they do not believe that "legally required" this change of image.

however, the party instrumental recognizes that there is some similarity between the two logos, but maintains that they are different and that the non-compete does not see a conflict. "We are a political party, we are not to sell beer". The 'M' that is included, they explain, are included to suggest the movement of the sea waves and tides.

Mahou, which had already detected the similarity during the last electoral campaign in Galicia, but failed to act so as not to interfere with the process that was carried out, has decided to make its request in these moments to settle the matter, that so soon, it is a process that just starts and has no prospect of an easy resolution.

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